IWSC Top Distributors: Boutinot on thriving in a challenging climate

As part of the International Wine & Spirit Competition’s ‘Trusted Distributors’ initiative, which highlights UK importers whose portfolios contain multiple IWSC award-winning wines from around the world, Lucy Shaw talks to Boutinot’s head of product management, Alex Gittins, about the company’s own extensive winemaking activities - that now stretches from England to New Zealand, via South Africa, France and Italy - the rise in interest in wines from lesser-known regions, and why distributors need to embrace trends like low and no wines and RTDs.