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Business

Lidl to launch first Asti Rosé as new DOCG category debuts

02 Jun 2026
Business
Lidl to launch first Asti Rosé as new DOCG category debuts

Lidl is set to become the first retailer to launch an Asti Rosé following the official introduction of the new DOCG category earlier this year.

Published by www.thedrinksbusiness.com at 2026-06-01

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