The Buyer | Analysis: How to make the most of the worlds emerging drinks markets

"The world's mine oyster, which I with sword will open”. It’s not everyday you get the chance to start a business drinks analysis with some words of Shakespeare, but when it comes to new trading opportunities there has never been a better time for drinks producers to explore new markets and make the most of what the so-called emerging markets around the world really have to offer. Here Richard Siddle, in part two of The Buyer’s report into just how far the drinks industry is being shaken up by President Trump’s global tariffs and declining sales in traditional drinks markets, examines in detail just what each of the main new developing markets have to offer and the steps producers are already taking to maximise their share.