United Experiences debuts lounge-style wine fair in London

United Experiences debuts lounge-style wine fair in London

On 26-27 April, United Experiences hosted the inaugural Wines Experience in ExCeL, London, bringing together more than 200 Italian producers and 1,250 trade professionals to a lounge-style show. Brave, inclusive, refreshing, elegant, intimate, relaxed and “extremely needed for wine right now”. These are just some of the words buyers and industry leaders used to describe […]

Published by www.thedrinksbusiness.com at 2026-05-27