Why 0% Belongs on the Wine List, Not Off It - CLH News: Caterer, Licensee and Hotelier News - News for Pubs, Bars, Hotels and Restaurants
Article supplied by Lanchester Wines (www.lanchesterwines.co.uk) Moderation is no longer a niche behaviour. Today’s on trade consumer is increasingly conscious about when, how and how much they drink, yet crucially, they still want to participate in social occasions. For operators, that presents an opportunity rather than a threat. As a wine business, we firmly believe that zero alcohol options work…